Experiences at Scale
Collaborated across design, engineering, and operations on Apple Pay, Wallet & Card features used daily by millions worldwide. Three shipped experiences that demonstrate systems thinking at scale.
Card Reissue Experience
Shaped the experience for the first-ever card reissue flow for Apple Card's 5th anniversary. Millions of titanium cards needed replacement—the experience had to feel effortless, not administrative.
Coordinating Goldman Sachs fulfillment, push notification timing, Wallet state management, and physical mail logistics—all to make it feel like nothing happened.
Family Sharing
Defined how Apple Card extended to families—shaping how parents share credit access with children while maintaining spending controls and building credit history.
Co-Owner Flow
Full credit check & identity verification for both parties
Joint liability agreement—legal copy reviewed across 3 teams
Shared credit line with independent spending visibility
Removal flow: what happens to the credit line, the balance, the history?
Age-gated enrollment—different flows for 13-17 vs 18+
Spending limits set by owner, visible to participant in real-time
Daily Cash earned independently—but billed to the owner
What happens when a minor turns 18? Auto-transition or new application?
Credit bureau reporting for participants—opt-in, not automatic
Building credit with someone else's line—regulatory minefield
Late payment by owner impacts participant's credit—how do you communicate that?
Designed to feel empowering, not terrifying. Trust is the product.
Semantic Boarding Passes
Helped evolve boarding passes in Wallet—from static cards to context-aware, semantic passes that surface the right information at the right moment.
What Shipped in iOS 26
Tap each feature to see how boarding passes evolved from static cards to intelligent, context-aware experiences.
What Leading These Taught Me
Constraint Breeds Clarity
Apple's design language is tight. Working within it taught me that good design isn't adding—it's finding the essential.
Systems Over Screens
A feature isn't a UI—it's a system. Card Reissue touched notifications, Wallet, Mail, and physical fulfillment.
Edge Cases Are the Product
Family Sharing surfaced dozens of edge cases. The "happy path" was 20% of the work.
Strategy Sharpens Craft
Understanding the business context — constraints, dependencies, tradeoffs — made every design decision more intentional.
